This 12 months marks the one hundredth anniversary of the Band-Help. One interesting characteristic has at all times been the merchandise flesh-tone end, however whose flesh tone? Simply this 12 months, producer Johnson & Johnson determined to develop the colours of the product, just like the road they launched over a decade in the past after which scrapped. It is only one instance of a motion that features one other maker of first-aid merchandise and different corporations, placing racial sensitivity first. Michelle Miller studies.